AzPPA is a non-profit organization for aspiring and professional photographers in Arizona to foster learning in a friendly and sharing environment for the purpose of advancing photography as an art and profession since 1951. We are affiliated with the Professional Photographers Of America (PPA), the country's oldest and largest professional photography association which dates back to 1869.
Our membership consists of photographers from all backgrounds and experience levels, from those just starting out in their photographic careers to well-seasoned Master Photographers. Although a majority of our members are wedding and portrait photographers, our membership also represents landscape, architectural and commercial photography. Every AzPPA member is committed to maintaining the highest ethical standards in our industry.
Starting January 2016, AzPPA Meetings will be held generally on the first TUESDAY of every month (check calendar for actual meeting dates) AND our meetings will then be held at our new location: Disabilities Empowerment Center (DEC) located just a few minutes north of the Hilton Airport. DEC is located at 5025 E Washington St., St #200, Phoenix AZ 85034
Annual State Convention and Image Competition Registration Now Open! Sign Up Early And Save! Click on Convention Link Below
Next Monthly Meeting
December 7, 2015
Mon, December 07, 2015 6:00 PM • Hilton Phoenix Airport: 2435 South 47th Street, Phoenix AZ 85034
"Becoming a Fine Art Photographer"
Becoming visually distinctive in your work is challenging but imperative if you want to stand out from the crowd and be recognized as a fine artist (worth more money).
It happens in three steps. The first is education which surprisingly many feel not to be worth their time (not fun) when the truth is that education gives one the tools and power to create beyond what everyone else is doing.
The second is imagination and feeling free to experiment with one’s ideas and fantasies (fun). We all like to play, don’t we?!
And, finally, every bit as important as the first two combined, is creating valid, repeatable products from your imagination that you can replicate with any client, price at a consistent profit and deliver in a predictable amount of time. In addition, one must learn how to showcase and sell it and lead the clients towards purchasing your most profitable items. In other words, it’s more work than fun to begin with, but once a photographer establishes it, not only is it more fun than work, but getting to be more creative more often will reflect in even your everyday photography, making all of your imagery visually distinctively yours.
In this presentation Jane will share how she positioned her fine art portraiture, how she priced it and marketed it; what worked and what didn’t, and what she is doing now.
Register Below For This Upcoming Event
AzPPA State Convention and Image Competition Coming February 20th and 21st. Details Coming Soon...